How it works
The investigation comes first. The decision is yours.
Needlemark investigates before you become a customer. You see the evidence, then decide whether the continuing service is worth €59 a month.
01 · We investigate
An evidence-backed picture of your business.
Our software reads your existing public information and records what it finds, with the source of every fact.
- Your website. Up to 20 pages, read as a visitor would, respecting your robots file. Every fact we use is quoted from the page it came from.
- Your listings. Your Google Business listing and other public sources are checked against your website, field by field.
- Buyer questions. We put four commercially relevant questions to ChatGPT and Gemini, twice each: sixteen dated answers. We record which firms each answer names, and the exact words that name yours.
- Google results. Two searches your buyers would use, with how many results were returned and where your website appears.
AI answers vary from one asking to the next. That is why we ask each question more than once and report counts on stated dates, not a single result or a score.
02 · We show the findings
A report that is yours to keep.
The report leads with the most significant verified finding, shows what the systems returned, sets out what we can improve and lists every source in an appendix.
Before a report leaves us, every figure and every firm name in it is recomputed from the original record. A statement that its source does not support precisely is removed, and a report without a significant verified finding is not sent at all.
Differences are described for what they are. Two different phone numbers are reported as conflicting information unless a rule shows one cannot work; we do not assume which one is wrong.
03 · You activate
One decision, made on a secure page.
Your email contains a secure link for your business only. It opens a page that already knows your company and your report, and shows the service, the price, the cancellation terms and the full terms.
You accept the terms and pay through a reputable hosted payment provider. We never see or store your card details.
There is no account to create, no password, no discovery questionnaire and no compulsory meeting.
Activation starts the service. It does not by itself give us access to your website, listings or any other system. Each of those needs your separate, specific permission.
04 · We manage
Corrections, verification and monitoring.
- Corrections. Up to two standard corrections each month, prepared by us. You approve each one before anything is changed.
- Publication. Where you have given us access, we make the authorised change. Where your web provider or listing owner must make it, we send them a ready-to-use package and follow it up.
- Verification. We read the published page or listing ourselves and confirm it matches what you approved. Work prepared but not yet published is reported as exactly that.
- Retesting. We ask the same buyer questions again on the same systems and report what changed.
- Monthly report. What we checked, what we found, what was corrected and what was observed, with the evidence.
What we do not do
We do not replace your web designer or marketing team
We do not redesign websites or sell advertising or SEO campaigns. We work on the information that already exists about your business, alongside the people who look after it.
What we never promise
No guaranteed outcomes
No one can guarantee how AI systems or Google rank or recommend a business. We correct verified weaknesses and report, plainly, what changes.
What we need from you
Approval, not effort
A yes or no on each correction, and access only where you choose to give it. Everything else is ours to do.